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Orgo-Life the new way to the future Advertising by AdpathwayThe second week of NBA games averaged 2.33 million viewers across NBCUniversal, ESPN, and Prime Video.
That number represents a 61% increase from last year.
NBC's "Coast to Coast Tuesdays" averaged 2.14 million viewers with a 1.2 rating for either the Knicks-Bucks matchup in the majority of markets or the Clippers-Warriors game on the west coast. When including the streaming audience of 878,000 viewers, the 3.01 million average viewers represent the NBA's largest audience for a Tuesday game before Christmas (not including Opening Night) since 1996.
ESPN's Wednesday night doubleheader between the Cavs-Celtics and Lakers-Timberwolves averaged 1.32 million viewers, up 47% from last year.
Prime Video averaged 1.08 million viewers for its doubleheader on Friday night.


















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